A business partner building strategies for years ahead.

I help startups, small and medium businesses drive profitable traffic and consistently increase ROI and LTV of their campaigns.

Cases

FamiLami

Slovenia, Kids App

+236% LTV and #1 in Lifestyle/Parenting on iOS/Android across 7 countries.

VPN Argus

Hong Kong, VPN

Achieved break-even in 4 months and tripled paying user base in one year.

YaVSkazke

Russia, EdTech/Kids App

+22% LTV and +18% conversion to paid subscription.

Skillbox

Russia, EdTech/GameDev

+254% revenue and +303% traffic in 12 months.

Rusprofile

Russia, B2B SaaS

Implemented data-driven approach, 40+ A/B tests, boosted key metrics.

VTB

Russia, Fintech/Bank

Reached Top-2 brokerage app in Russia with 400,000+ paying users in a year.

What I Do

I cover the entire product marketing cycle: from research and hypotheses to campaign launch and metric growth. I create strategies for apps, SaaS, and mini-apps — from EdTech to FinTech, from Indonesia to the USA.

My Focus

My specialization is app growth. Smart segmentation, fast A/B testing, and profit growth up to +250%.

Research

Custdev, CJM, market and audience analysis.

Creatives & Traffic

Web2web/web2app funnels, ad campaigns (Meta, Google, TikTok, ASA, ASO, influencers).

Analytics

Full setup, reporting, daily optimization of ROI and LTV.

How I Work

I see myself as part of the team — a partner focused on results.

1

Dive into the product, market, and audience.

2

Build hypotheses and strategies.

3

Launch creatives, campaigns, and funnels.

4

Analyze and optimize daily.

5

Scale what works to new markets and channels.

Why Choose Me

Transparency

An honest and sustainable approach to marketing.

Experience

Worked with top EdTech, SaaS, fintech, and international products.

Results

Proven LTV, retention, and revenue growth across different industries.

Strategic view

I see the product holistically, from hypotheses to scaling.

Reliability

Able to build marketing processes and work effectively with teams.

My Values

Remote-first and cost-efficient — no overhead, just results.

Always up-to-date — integrate AI tools and follow trends into processes.

Flexibility without bureaucracy.

Broad experience across niches and countries.

Strong expert network ready to join projects when needed.

Testimonials

ИД

Danila helped shape the subscription model and balance pricing, onboarding, and retention. His hypotheses and funnel improvements lifted key metrics.

Ilya Drozd Founder of YaVSkazke
ДТ

Danila's work significantly boosted GameDev revenue. His systematic approach and attention to detail made growth predictable and sustainable.

Denis Tatyanikin Head of GameDev at Skillbox
ЮН

Danila implemented a data-driven approach and led dozens of A/B tests, improving core metrics. Strong analytical mindset and ability to set up efficient marketing processes.

Yury Novikov CPO Rusprofile
ДК

Danila has deep expertise in product and marketing. Equally strong in web and app traffic, understands the market, and knows how to design growth strategies.

Dmitriy Kozlovskiy Product & Data Analyst (VTB)
ВЛ

Danila excels at rapid hypothesis testing and data-driven decision making. Breaks down complex challenges into clear steps, keeping the team focused and effective.

Val Lukomski Product Manager @ Adapty

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